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My Number Public Relations Logo

Last Updated:

Introduction of Maina-chan

Maina-chan is a fairy white rabbit who has lived in this country for a long time.

When he learned about the introduction of the My Number system, he bought a PR character for the My Number system and participated in it. He is doing PR activities for the My Number system, such as traveling around the country and performing with local characters.

The "1" in the eyes and ears indicates that the My Number is "one for each person," and holding the "1" in the hand expresses the hope that people will value the My Number.

Image of the Maina-chan

(Reference) Maina-chan Profile

  • Gender: Girl
  • Birthday: May 24 (the same day as the establishment of the My Number Act)
  • Age: Secret
  • Personality: Bright, curious and optimistic
  • Favorite food: Ramen

Application for use of Maina-chan logo

The public relations logo of the My Number is used when the government publicizes the My Number, or when local governments and other organizations that use the My Number (as defined in the My Number Act as persons engaged in clerical work using Individual Numbers) publicize the My Number.

If an ordinary company or organization wants to use the logo to publicize and publicize the My Number, they can do so by submitting an application to Digital Agency and receiving approval.

*If a person (local government, etc.) who falls under any of the items of Article 4, Paragraph 1 of the Regulations below uses it for his / her own work for the purpose of promoting and educating about the My Number, it is not necessary to submit an application.

How to Apply

To apply for use, please review the following usage rules and guidelines and send the "Application Form for Use of My Number System's Public Relations Logo, etc." to the person in charge of public relations for My Number Card, Digital Agency Citizens' Services Group. The logo will be sent to you in electronic media in about three business days after the application form arrives at the person in charge.

*In addition to the application form, please prepare (and attach) documents that clearly indicate the location and type of the logo you wish to use.

*Please fill in all media that will be used. Please submit the application again if there are additional media not mentioned in the application or if the content is significantly different.

Application by mail

Please send it to the address below.

Tokyo Garden Terrace Kioi-cho Kioi Tower 19 f, 1-3 Kioi-cho, Chiyoda-ku, Tokyo 102-0094
In charge of My Number Card Public Relations Logo, Service Group for Digital Agency Citizens

Application by e-mail

Please apply as per the following documents.

Regulations / Applications / Guidelines

Illustrations Quick Reference

About renting a Maina-chan character

Digital Agency lends the My Number PR character "Maina-chan" to local governments.

*For details such as how to apply, please refer to the following and apply from My Number PR Character Maina-chan CostumeD Character Application Form .